Welcome to

anti- and.

If you like jobsworth checklists, laminated values posters, outdated leadership models and keeping things exactly as they are… welcome

We are completely pointless, generic, vanilla have no effect and turn up everywhere. We only use outdated models and frameworks

Photo credit who knows anti and doesn't give others credit : This picture is not real and you will find everywhere, its vanilla and generic just like anti and

*we add a trademark even though we don’t have one, yet anti and doesn’t mean we have to believe it or even be honest.

We don’t do photo credit who knows anti and doesn't give others credit : This picture is not real and you will find everywhere, its vanilla and generic just like anti and

The anti and. Approach to Leadership™ *

We believe leadership should feel:

  • Comfortably performative

  • Strategically vague

  • Emotionally supervised

  • Structurally untouched

Because nothing says “progress” like:

  • A town hall where no one asks real questions

  • A resilience workshop in a chronically overloaded system

  • A strategy refresh that refreshes the font

  • A DEI panel that avoids mentioning power

  • A senior team offsite where the bravest thing said is “we need more accountability”

Our Proven 5 Step Transformation Process™

  1. Identify a “culture problem”

  2. Rename it “a capability gap”

  3. Send managers on a course

  4. Add a competency framework

  5. Act surprised when nothing changes

  6. Create and share old at least 50 years old models that make you more unproductive and share as our own

  7. Ignore all existing methods, brand of yours and only use our own

  8. Ensure we use Ai for everything and call it our own

  9. Make up as much as we can to keep working with you

Bonus step: commission a survey to measure “engagement” and then say your people are the problem not you.

(really 15 or maybe 9, not proven as we make up all our testimonials and results.

What You’ll Leave With

  • A 120 page template

  • A model with triangles

  • A new language for old behaviour

  • The comforting illusion of movement

And absolutely no disruption to the status quo.

This button doesn't go anywhere just like anti-and results and the outdated model we use on repeat.

This is a placeholder template photo we haven’t changed

Our core beliefs

  • If people are struggling, they need more mindset.

  • If strategy isn’t landing, communication needs improving.

  • If teams are burnt out, they need resilience.

  • If inclusion isn’t working, run another awareness session.

Under no circumstances do we question workload, power, incentives, structure, fear or leadership behaviour.

That would be awkward.

If you are clicking this button we need to say at this point if you have taken seriously that anti and is a real company you may have missed the point!?

“Disrupt ourselves before we’re disrupted.”

More useless generic leadership imagery

We don’t solve structural fear. We just “hold space” for it

more useless generic photo usage

“Take it offline.”

anti and is proud to only use language that doesn’t make any sense

“Let’s not boil the ocean.”

more useless generic photo usage

The real and.


Hopefully we don’t need to explain that anti and isn’t real?

If you did think anti and was real we may not be the right coaching company to help you!

The point of anti and.

We wanted to say tongue in cheek how a lot of leadership development sounds progressive.

  • It uses the right words.

  • It quotes the right thinkers.

  • It talks about courage.

and it protects comfort.

It protects hierarchy.

It protects reputation.

It protects the very dynamics it claims to change.

and then we wonder why nothing shifts.

If anti and still checks your box then we are DEFO not for you or your business.

  • Stay safe.

  • Stay unchanged. ⚫️

and. willing to name what’s actually happening.